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News Release
THE OSBORNE
GROUP APPOINTS SACKE & ASSOCIATES
INC.
AS ITS MARKETING COMMUNICATIONS
AGENCY OF RECORD
TORONTO, ON –
December 1, 2006 -- The Osborne
Group Inc. of Toronto, Canada's
premier interim executive management
firm, has appointed Sacke &
Associates Inc. of Toronto and
Norwalk, CT, a full service, public
relations and marketing
communications firm, as its North
American agency of record, effective
immediately.
“Expanding the visibility of our
business solutions with the Canadian
news media and other external and
internal stakeholders is an
important step,” says The Osborne’s
Group president and CEO Ed Lavin.
“We will focus on getting the word
out that as a national team of
experienced senior executives, we
have the knowledge and ability to
significantly impact a client's
success by becoming hands-on members
of their management team.”
With offices in Vancouver, Calgary,
Edmonton, Toronto, Ottawa and
Montreal, the company works with its
clients to provide management
solutions that exceed expectations
and build strong, performance-based
successful companies for the future.
“Organizations today must look to
their internal management needs and
decide if they have the capacity and
bench strength to grow their
business and take it to the next
level. We provide a team of
functional, dedicated executives who
can assist in a wide variety of
client problems and opportunities,”
adds Lavin. “Sacke & Associate’s
first task is to help raise the
company’s corporate positioning to
underscore the unique features of
our services to Canadian business.”
As The Osborne Group’s agency of
record, Sacke will manage the
company’s communications programs
including media and corporate
communications.
“We will build and expand key
relationships in Canada for The
Osborne Group as we move forward to
educate Canadian businesses about
the many benefits and positive
aspects of flexible executive
resources,” says John Sacke, founder
and president Sacke & Associates
Inc. “Our overall communications
goal is to create a higher profile
for The Osborne Group, its services
and expertise with Canadian
businesses.”
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About The Osborne
Group
The Osborne Group was founded in
1993 to provide clients with the
focused, functional expertise they
need to quickly meet their
management challenges during periods
of rapid growth, transition and
decline.
With businesses
accelerating and management
structures becoming more streamlined
and cost conscious, organizations
worldwide are engaging senior
experienced executives for a limited
contractual period in a line
management, staff or project role. A
talented, flexible executive
resource service, The Osborne Group
is a cost-effective way of injecting
experience and knowledge into an
organization.
Contacts:
Sheldon Rose
Sacke & Associates Inc.
416.493.5723, ext 202
sheldonr@sackepr.com
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