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News Release
DATEX APPOINTS SACKE & ASSOCIATES INC. AS ITS NORTH AMERICAN PUBLIC RELATIONS AGENCY OF RECORD
TORONTO, May 1, 2003 -- Datex (www.datex.ca), a leading provider of Customer Relationship Management (CRM), Revenue Assurance, Customer Information (CIS), Business Intelligence (BI) and billing solutions, has appointed Sacke & Associates Inc. (www.sackepr.com), of Toronto, a full service, technology-focused public and media relations firm, as its North American agency of record, effective immediately.
“Improving the quality and the reducing costs associated with providing customer service are mission critical components in today’s business environments and of great concern in the vertical markets we serve,” says Jim Dawson, president of Datex. “Sacke & Associates will help us communicate to our stakeholders that, as one of North America’s fastest growing CLM providers, we have the solutions to address these critical components of business operations.”
The Datex solutions suite encompasses the customer acquisition, provisioning, billing and post billing processes. By utilizing unique, integrated services, Datex provides new and existing telecommunications, utility, call center, cable, satellite, health and financial service providers with turnkey software, installation, training and support, business process automation and comprehensive billing functionality.
“Our goal is to communicate that as the customer care space continues to mature, Datex can address market changes by offering advanced customer care solutions allowing their customers improved operational effectiveness and efficiencies,” says John Sacke, founder and president of Sacke & Associates Inc. “We will build and expand key relationships in North America for Datex with business, vertical and technology news media to effectively communicate and manage this message.”
Datex had managed and maintained the customer care and billing infrastructure for more than 60 different companies with a team of technology experts that solve the logistical and technological challenges of small and medium sized customer focused business.
About Datex
Datex is a leading provider of CRM, CIS and billing solutions in a variety of divergent vertical markets. Datex provides its customers with a proven suite of industry-specific solutions, CRM applications, and billing engines, empowering them to consistently deliver superior customer care and to enjoy more profitable relationships with their customers utilizing its proprietary Customer Lifecycle Management (CLM) process.
About Sacke and Associates Inc.
Founded in 1998, Sacke and Associates Inc. is a full service public and media relations organization creating tremendous shareholder value for its clients by directing and championing a broad range of marketing communications as well as public and media relations services. Sacke & Associates Inc.’s commitment and knowledge of its clients’ businesses and their industries, its dedication, comprehensive experience and uncompromising work ethic, positions Sacke & Associates Inc. as leaders in today’s marketplace. For additional information, please visit www.sackepr.com.
Contact:
John Sacke
Sacke & Associates Inc.
416-218-1102
johns@sackepr.com
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